Technically,
there are hundreds of ways to sabotage [literally] a job search
campaign, but for the purpose of this discussion, I will restrict myself
to three common mistakes most job seekers make.
Over the past few months, I have observed a steady (and measurable)
increase in the number of candidates finding “meaningful” employment
opportunities. This is certainly a refreshing change from the horrendous
unemployment stories we have heard since the 2008 Financial Debacle.
Though positive, the outlook for the economy is still volatile and
everything that goes into a job search campaign must be perfected to the
nth degree.
As an experienced career coach and resume writer, I would rate the following four factors as being critical
in determining the success of any job search campaign: Demand-supply
dynamics, a candidate’s background, quality of resume, and job search
strategies.
With this introduction, I rate the following job search mistakes as being unequivocally disastrous:
The “I-hunt-from-my-recliner” strategy
Don’t get me wrong. I love my recliner, but I liken any passive job
search campaign to the “I-hunt-from-my-recliner” strategy. A job seeker
who does not incorporate active networking into his portfolio of job
search strategies is, most likely, a passive job seeker.
Making “connections” is the key to securing valuable face time with
hiring managers. From career fairs to networking tools offered by online
job boards, there is absolutely no scarcity of networking avenues for a
serious job seeker.
My friend just found a job, his resume will work for me
As a part of my free resume evaluation service, I review thousands of
resumes and often come across needless “resume fluff,” verbiage that
does nothing more than fill, nay waste, resume space with hyperbolic
adjectives. Copying portions of someone else’s resume or simply pasting
content from online resume samples will not produce results.
Viewed from a hiring manager’s perspective, that is simply “lazy
writing”. You might as well put your resume in a bottle and hope that
someone at the other end of the shore will pick it up and call you.
Powerful accomplishments, career stories, branding statements, and other
cutting-edge resume writing strategies could transform an ordinary
resume into a masterpiece, one that positions you as the perfect
solution for the employer’s needs. In fact, in today’s cut-throat
environment, your resume must be so powerful and compelling that the
hiring manager must start day-dreaming about having you as the next
employee.
If you don’t measure results, you are wasting your time
Analytics are not just for businesses. Every time you post your resume,
make a determined effort to track and measure results. How many views
did your resume generate? How many calls did you receive? Which strategy
is producing the best result? Which version of your resume do employers
find more appealing? How many hours did you spend on your job search?
How many calls did you make? Get the point. Track your job search
activities meticulously and make appropriate changes as you move
forward.
It is imperative that you assess, reassess, tweak, and perfect your job
search campaign dynamically. While you may not be able to control market
dynamics, there are several areas that are absolutely within your
direct control.
By Nimish Thakkar
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